Priceline.com

The online market for travel services will reach $63 billion within a few years, and Priceline.com aims to capture a significant share; already, it is high on the top-ten list of travel Web sites. After a brief period of diversification into name-your-price sales of groceries and gasoline, the company has refocused on its core travel and financial services offerings, including airline tickets, hotel rooms, rental cars, and mortgage loans. The company guarantees that a Priceline.com mortgage is the "lowest-cost loan on the market" and backs this up by paying $300 to any customer who finds a better price. Im supposed to follow the link marked "How it works" to read about the name-your-price... click for more

Peoples Bank

As mentioned earlier, Peoples Bank, based in Connecticut, uses its web site as a key channel for reaching individuals, business customers, and prospects. Not only can customers e-mail the bank with questions, they can click on a link to have a bank representative call them with further information or choose another link if they want to chat online. In addition, prospects can open new accounts online, print out and fax account applications, and even order printed checks with a few keystrokes. Now the company has expanded its financial services offerings by adding insurance products for consumers and businesses. Visit the Peoples Web site (www.peoples.com). After looking at the home page, f... click for more

Questions about bank business

Here is a summary of what I need help with... Peoples Bank, based in Connecticut, uses its web site as a key channel for reaching individuals, business customers, and prospects. Not only can customers e-mail the bank with questions, they can click on a link to have a bank representative call them with further information or choose another link if they want to chat online. In addition, prospects can open new accounts online, print out and fax account applications, and even order printed checks with a few keystrokes. Now the company has expanded its financial services offerings by adding insurance products for consumers and businesses. I have visited the Peoples Web site (www.peoples.com... click for more

Harry potter websie marketing questions

Looking at trilogies Lord of the Rings and Harry Potter. Let's look at the Harry Potter phenomenon. The four-book series has sold enormous amounts in more than 200 countries. Each Harry Potter movie premiere has broken box office records world wide. During the production of each movie, marketers keep interest high and the Harry Potter frenzy awhirl with well-timed video releases, and companies like Mattel and Mars Incorporated selling and estimated 50 million dollars worth of licensed Harry Potter toys and candy. You can visit the official Harry Potter website to purchase merchandise, download sorcerer games, subscribe to a monthly newsletter, and even view movie trailers - all designed ... click for more

I need help defining PUBLIC RELATIONS

I need your help in defining public relations and can you include your personal definition of PR and I also need your help with definitions from three different sources. Can you help me to compare and contrast these definitions and can you help me answer the follwing question Why do you think there are so many different definitions of PR? Can you answer the above questions with lengthy paragraphs. And can you include the sources for the three different definitions. Thank you , Your help is GREATLY appreciated!!!